Building Model Canvas
- How do you know what you wrote in each building block is true? Do u have solid evidence or have u made an assumption? If fact label as Fact and make note of the evidence. If assumption list it
Prepare to meet customers:
Sales material:
Website, product information, customer presentation, other(case/prototype/case study)
Channel strategy description
Sales process description
Activity 6
Documenting the process.
Who are the stakeholders involved in customer’s buying process?
Who typically plays with the role of an influencer and economic buyer?
What are the stages and the length of the sales cycle?
What is the profile of the typical buyer?
What is the best sales strategy?
Business Model Canvass
the business model canvas, on the right-hand side,
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you’ve got the value proposition in the middle of the value side, you’ve got your customer segments, you have your
relationships, your channels, and your revenue streams.
Nine different components:
Key activities:
Value proposition
Key partnership : Who can help leverage the business since the key resources aren’t owned by the individual
Customer relationship:
Revenue stream
Key resources
Cost structure: After understanding the business infrastructure. Maintenance, call centre, frugal flight airlines, discount airlines and low cost airlines.
Southwest Airlines offers low cost fights. They sell through call centres and internet.
Data Centric 